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The documents and links below are intended to provide you with the latest information from industry thought-leaders and ideas on how to meet the challenges the ever-changing marketing landscape presents. This section is updated regularly, so please check back often.
If you would like to submit an article, please send an email to:
articles@mix-marketing.com
If there is a question or topic you'd like to see discussed here, email:
articles@mix-marketing.com |
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Description |
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Marketing
101 |
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How
much are you spending to get each sale? This
checklist will help you better understand
your complete marketing budget and how to
manage it. |
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Happy
Client |
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We
all know that happy clients lead to repeat
business and referrals. But how much is too
much to spend to keep your clients happy?
This simple chart will help explain. |
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BMA
Whitepaper |
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Not
for beginners, this Whitepaper from the Business
Marketing Association lends special insight
into marketing practices in the digital age. |
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Better
Ads |
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You're
not a copywriter, you're running a business.
Well, here's some no-nonsense advice to keep
in mind when creating an ad for your small
business |
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An
Ally |
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For
the Event Marketer feeling pressure to make
every event tactic more valuable in the eyes
of his or her boss. |
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